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Tea – a simple drink but contains the cultural beauty of Vietnamese people through many generations. Today, modern young people not only continue to inherit and promote the cultural beauty of traditional tea but also bring new breath to this drink.
Tea has long been a part of our nation’s traditional culture. According to historical records, the form of drinking tea originated from pagodas, associated with the development of Chinese Zen Buddhism and was called Zen tea. Later, along with the footsteps of missionary monks, Zen tea was also introduced to Vietnam as an indispensable form of practice.
After the reception of monks, tea quickly became popular in royal life and became a drink associated with wealth and nobility. Next, tea entered the lifestyle of Confucian scholars, drinking tea was an unwritten ritual every morning before work. At that time, Confucian scholars and nobles did not spare money to buy the most luxurious teapots and cups.
Over time, tea is no longer a luxury drink that shows social status, the hobby of drinking tea has become a cultural beauty in the ordinary life of each person. Tea drinking culture still exists with the flow of time until today, that cultural beauty has been and is being inherited by the modern young generation.
In big cities in Vietnam, it is not difficult to find cafes selling a variety of drinks to serve young people. According to a survey based on initial data from Kantar Worldpanel’s Out of Home (a consumer behavior research unit) in 2018, in Ho Chi Minh City alone, tea consumption, including ready-to-drink products and products mixed at the shop, is nearly twice as high as that of coffee. Many people are even willing to pay higher prices for drinks with tea ingredients.
It can be seen that the keyword “healthy” – a green lifestyle – healthy eating is a lifestyle trend that modern young people are aiming for. Young people today pay more attention to the ingredients of the dishes and drinks they enjoy every day. That is also a factor that affects the trend of young people approaching tea.
Herbal tea is also one of the types of tea that many young people love. Because this type of tea is mostly made from dried fruits or herbs that have a very fragrant smell but do not contain much stimulating caffeine like bitter teas.
Herbal tea is brewed in a glass teapot, allowing people to admire the flowers and fruits inside, the gradual change in color of the teapot, and feel its flavor before drinking. Besides the special taste, the warm tea aroma spreads through the senses to penetrate deep into the mind, herbal tea is also known for its wonderful uses such as improving sleep, purifying the body…
In addition to enjoying hot tea as usual, tea is now also used as a special ingredient in cool refreshing drinks, meeting the needs on hot and humid days.
The flow of time is still constantly moving forward and tea has also had timely changes with many new variations. With a harmonious combination of black tea or oolong tea and some familiar fruits, fruit tea is one of the drinks favored by young people.
Before becoming a “trend” – a trend that young people responded to, soursop tea, strawberry tea, pink guava tea or hand-pounded lemon tea… were also skeptical about the taste and preparation method of the market. Then, in no time, many types of tea began to find a special place in the hearts of young customers.
After many “trend seasons”, until now, sweet and fragrant milk tea, combined with chewy tapioca pearls is still the favorite choice of many young people. Because of this fever that never cools down, many milk tea shops have been opened to meet the needs of the market.
It can be seen that now tea has been interwoven, “renewed” to suit modern life. Many people who love tea and drink tea regularly do not need to make their own tea, meeting friends does not necessarily have to go to their house but simply meet at their “favorite” coffee shops. The choice of tea is also more diverse, not only traditional tea but also imported teas are chosen by many young people.
Nowadays, the space to enjoy tea has also become more diverse, from convenient sidewalk shops to luxurious tea shops. These are the places chosen by young people for meetings, gatherings with friends, enjoying drinks and taking virtual check-in photos… Besides, due to the busy modern lifestyle, the form of “take away” has become more popular than ever.
We still mistakenly think that the bitter taste of tea with a sweet aftertaste, hot, steaming cups of tea are probably only suitable for the elderly. However, among the myriad of new beverage trends exploding on the market, a part of young people are looking back to the simple, rustic values, rich flavors, and quintessence of traditional tea.
Vietnamese tea is attracting the attention and love of young people because it is not only a drink, but also a symbol of connection with tradition and national pride. For them, enjoying tea is not only a taste experience, but also a way to learn and experience more deeply about the culture and history of the country.
Tea is not only a regular drink, but also a part of life, a way for them to seek peace and relaxation in a busy, bustling life. Young people’s love for Vietnamese tea is not only a love of delicious taste but also a connection with the tradition and culture of the country, an expression of pride and patriotism in each person’s heart.
Drinking tea is not simply to quench thirst but also a cultural beauty, showing the elegance and grace of people. Drinking tea and enjoying tea have differences. Because we enjoy tea not only with our mouths, but also with our eyes to know the color of the tea, and with our nose to know the aroma of the tea.
The first sip, we chew the first sip of tea, the aroma and taste spread in our mouths. Slowly, we divide the tea into small pieces, swallow it, and we will feel the sweet aftertaste of the tea. Drinking tea is a way for people to find peace of mind, to connect with each other and share life stories.
The ancients often enjoyed tea in a quiet, elegant space. In addition, the way the ancients made tea was also very elaborate and meticulous. From choosing water, choosing tea, to making tea, everything was done carefully to preserve the delicious flavor of the tea. They often used small teapots and small teacups to enjoy tea.
In today’s world, the tea culture of young people has become rich, diverse and creative. They not only broaden their horizons with new variations of tea, but also preserve and develop the traditional tea culture of the nation. The combination of the new and the old has created a multi-dimensional, rich and unique tea culture. At the same time, it shows the intersection between modern and traditional beauty. Tea culture has become an indispensable part of the lives of young people, bringing them not only the joy of enjoyment, but also a way to connect with the traditional culture of the nation.